Research
We run AI-visibility checks and hold a database of 312,000+ US local businesses, so we can ask questions most people can only speculate about. Everything here states its method and its limits.
Who ChatGPT recommends, city by city
The plumbers, HVAC contractors, electricians, roofers and landscapers ChatGPT named in 40 US cities — every one we could verify, with a badge for the businesses that made the list. September 2026.
What do the businesses ChatGPT recommends do differently?
Part two. We audited 20,088 local business websites in the same 40 cities. The recommended ones score 6.9 points higher — but four of the faults most commonly reported in local SEO, including title tags and image alt text, do not separate them at all. September 2026.
We asked ChatGPT for a local tradesperson in 40 US cities
200 questions across 5 trades. It named 1,097 businesses — and almost all of them were different companies. September 2026.
AI crawler canary — an open experiment, running now
We publish the same fact four ways on one page — plain HTML, JavaScript, structured data, and a Markdown copy — each carrying a codeword that exists nowhere else. Whichever codewords an AI assistant repeats tells us which methods it can actually read. Results will be published here, whether or not they support what we expected. Started September 2026.
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