SEO Audit: Folks Marketing

Folks Marketing, Aurora, CO scored 58/100 in our SEO audit. The site has title tags and mobile rendering in place, which is more than most social media marketing agency sites we review. But 14 specific issues — concentrated in meta descriptions and schema markup — are keeping it off page one for the searches its customers actually run. The highest-impact fix flagged below is title tag doesn't use a separator (| or -). format like: "service | business name | city". Sites in this score band typically gain the most from a focused two-week fix sprint rather than a long-term retainer. (This is a preliminary on-page score — page-speed and live ranking signals aren't included yet. The free live check below runs the complete audit.)

Top issues found

• 1
  title tag

  Title tag doesn't use a separator (| or -). Format like: "Service | Business Name | City"
• 2
  meta description

  Missing meta description. Google will auto-generate one — and it usually looks terrible. Write a 150-160 character description with your service, location, and a call to action.

• 3
  headings

  No H1 tag found. Every page needs one H1 with your main keyword + location.
• 4
  schema

  No structured data (JSON-LD) found. LocalBusiness schema tells Google your name, address, phone, hours — helping you appear in rich results and the local pack.
• 5
  images

  4 of 24 images missing alt text (17%). Alt text helps Google understand images AND improves accessibility.
• 6
  https

  HTTPS enabled but missing HSTS header. Ask your host to add Strict-Transport-Security header.
• 7
  social tags

  Missing og:title. Shared links won't display properly on Facebook/LinkedIn.
• 8
  social tags

  Missing og:description.
• 9
  social tags

  Missing og:image. Shared links will have no preview image.
• 10
  nap

  Phone number found but not click-to-call. Wrap it in <a href="tel:..."> so mobile users can tap to call.
• 11
  nap

  No street address found. Display your full address to help Google verify your location. Put it in the footer.
• 12
  content

  Content is okay (445 words) but below the 800+ sweet spot. Add an FAQ section or testimonials.