SEO Audit: Tom's Plumbing, Inc

Tom's Plumbing, Inc, Arlington, TX scored 68/100 in our SEO audit. The site has title tags and meta descriptions in place, which is more than most plumber sites we review. But 9 specific issues — concentrated in schema markup and image optimization — are keeping it off page one for the searches its customers actually run. The highest-impact fix flagged below is multiple h1 tags (6). use only one h1 — change extras to h2.. Sites in this score band typically gain the most from a focused two-week fix sprint rather than a long-term retainer. (This is a preliminary on-page score — page-speed and live ranking signals aren't included yet. The free live check below runs the complete audit.)

Top issues found

• 1
  headings

  Multiple H1 tags (6). Use only one H1 — change extras to H2.
• 2
  schema

  Found schema () but no LocalBusiness. Add LocalBusiness schema for local search features.

• 3
  images

  3 of 5 images missing alt text (60%). Alt text helps Google understand images AND improves accessibility.
• 4
  https

  HTTPS enabled but missing HSTS header. Ask your host to add Strict-Transport-Security header.
• 5
  nap

  No phone number visible. For local businesses, your phone should be prominent on every page — Google uses it to match your site with your GBP.
• 6
  sitemap

  Sitemap found but only contains 2 URLs. Make sure all your service pages and blog posts are included.
• 7
  robots txt

  Your robots.txt doesn't reference a sitemap. Add "Sitemap: https://yoursite.com/sitemap.xml".