SEO Audit: Expert plumbing services

Expert plumbing services, Owensboro, KY scored 44/100 in our SEO audit. The site has title tags and mobile rendering in place, which is more than most plumber sites we review. But 21 specific issues — concentrated in meta descriptions and heading hierarchy — are keeping it off page one for the searches its customers actually run. The highest-impact fix flagged below is missing meta description. google will auto-generate one — and it usually looks terrible. write a 150-160 character description with your service, location, and a call to action.. Sites in this score band typically gain the most from a focused two-week fix sprint rather than a long-term retainer.

Top issues found

• 1
  meta description

  Missing meta description. Google will auto-generate one — and it usually looks terrible. Write a 150-160 character description with your service, location, and a call to action.
• 2
  headings

  No H1 tag found. Every page needs one H1 with your main keyword + location.
• 3
  headings

  No H2 tags. H2s break content into sections and give Google keyword signals. Add H2s for each service/topic.
• 4
  schema

  No structured data (JSON-LD) found. LocalBusiness schema tells Google your name, address, phone, hours — helping you appear in rich results and the local pack.
• 5
  images

  No images found. Images improve engagement and give you ranking opportunities in Google Image search. Add photos of your work, team, and location.
• 6
  internal links

  Only 0 internal links. Link to your service pages, about page, and contact page to help Google crawl your site.
• 7
  https

  HTTPS enabled but missing HSTS header. Ask your host to add Strict-Transport-Security header.
• 8
  social tags

  Missing og:title. Shared links won't display properly on Facebook/LinkedIn.
• 9
  social tags

  Missing og:description.
• 10
  social tags

  Missing og:image. Shared links will have no preview image.
• 11
  nap

  Phone number found but not click-to-call. Wrap it in <a href="tel:..."> so mobile users can tap to call.
• 12
  nap

  No street address found. Display your full address to help Google verify your location. Put it in the footer.