SEO Audit: Onyx Asphalt, LLC

Onyx Asphalt, LLC, Anchorage, AK scored 70/100 — a solid technical foundation. Title tags and heading hierarchy are configured correctly, which puts the site ahead of ~70% of paving contractor sites at this size. The remaining 13 issues we found are in schema markup and image optimization and represent the next-best return on optimization effort. The lowest-hanging fruit is meta description is short (97 chars). aim for 150-160 characters with your service, location, and why someone should click..

Top issues found

• 1
  meta description

  Meta description is short (97 chars). Aim for 150-160 characters with your service, location, and why someone should click.
• 2
  meta description

  Meta description lacks a call to action. Add "Call today for a free estimate" to improve click-through rates.

• 3
  schema

  Found schema (WebSite) but no LocalBusiness. Add LocalBusiness schema for local search features.
• 4
  images

  12 of 17 images missing alt text (71%). Alt text helps Google understand images AND improves accessibility.
• 5
  internal links

  Only 0 internal links. Link to your service pages, about page, and contact page to help Google crawl your site.
• 6
  nap

  No street address found. Display your full address to help Google verify your location. Put it in the footer.
• 7
  page speed

  Largest Contentful Paint is 7.3s (should be under 2.5s). Your main content takes too long to appear — compress images and remove render-blocking scripts.
• 8
  page speed

  Total Blocking Time is 636ms (should be under 300ms). JavaScript is freezing the page — defer non-critical scripts.
• 9
  page speed

  Mobile performance score is 48/100 (needs improvement). Slow sites lose 53% of mobile visitors. Optimize images and reduce JavaScript.
• 10
  sitemap

  Sitemap found but only contains 1 URLs. Make sure all your service pages and blog posts are included.
• 11
  robots txt

  CRITICAL: Your robots.txt is blocking ALL crawlers with "Disallow: /". Google cannot index your site! Remove this line immediately.
• 12
  google business

  Your Google Business Profile has 0 reviews. Reviews are one of the top 3 local ranking factors. Start asking happy customers to leave a review.