SEO Audit: Mid American Construction Management

Mid American Construction Management, Auburn, IN scored 74/100 — a solid technical foundation. Meta descriptions and heading hierarchy are configured correctly, which puts the site ahead of ~70% of roofer sites at this size. The remaining 9 issues we found are in schema markup and image optimization and represent the next-best return on optimization effort. The lowest-hanging fruit is title tag may not include a location. for local seo, your city and state in the title is a strong ranking signal.. (This is a preliminary on-page score — page-speed and live ranking signals aren't included yet. The free live check below runs the complete audit.)

Top issues found

• 1
  title tag

  Title tag may not include a location. For local SEO, your city and state in the title is a strong ranking signal.
• 2
  title tag

  Title tag doesn't use a separator (| or -). Format like: "Service | Business Name | City"

• 3
  meta description

  Meta description is too long (215 chars). Keep under 160 characters.
• 4
  meta description

  Meta description lacks a call to action. Add "Call today for a free estimate" to improve click-through rates.
• 5
  headings

  Multiple H1 tags (2). Use only one H1 — change extras to H2.
• 6
  schema

  No structured data (JSON-LD) found. LocalBusiness schema tells Google your name, address, phone, hours — helping you appear in rich results and the local pack.
• 7
  images

  9 of 11 images missing alt text (82%). Alt text helps Google understand images AND improves accessibility.
• 8
  social tags

  Missing og:description.
• 9
  content

  Light content (220 words). Top local pages have 500+. Add service descriptions and what makes you different.