SEO Audit: Farley & Hysaw Heating & Air

Farley & Hysaw Heating & Air, Tuscaloosa, AL scored 64/100 in our SEO audit. The site has meta descriptions and heading hierarchy in place, which is more than most HVAC contractor sites we review. But 11 specific issues — concentrated in schema markup and sitemap — are keeping it off page one for the searches its customers actually run. The highest-impact fix flagged below is title tag is too long (1617 chars). google truncates after ~60 characters.. Sites in this score band typically gain the most from a focused two-week fix sprint rather than a long-term retainer. (This is a preliminary on-page score — page-speed and live ranking signals aren't included yet. The free live check below runs the complete audit.)

Top issues found

• 1
  title tag

  Title tag is too long (1617 chars). Google truncates after ~60 characters.
• 2
  title tag

  Title tag may not include a location. For local SEO, your city and state in the title is a strong ranking signal.

• 3
  mobile

  Viewport tag doesn't set width=device-width. Mobile layout may be broken.
• 4
  schema

  Found schema (WebSite, HVACBusiness, FAQPage) but no LocalBusiness. Add LocalBusiness schema for local search features.
• 5
  images

  2 of 40 images missing alt text (5%). Alt text helps Google understand images AND improves accessibility.
• 6
  social tags

  Missing og:image. Shared links will have no preview image.
• 7
  nap

  No street address found. Display your full address to help Google verify your location. Put it in the footer.
• 8
  sitemap

  No sitemap.xml found. A sitemap helps Google discover and index all your pages. Most website builders can generate one automatically.
• 9
  robots txt

  No robots.txt file found. Having one helps control which pages Google crawls.