SEO Audit: DC Locksmith

DC Locksmith, Washington, DC scored 69/100 in our SEO audit. The site has title tags and meta descriptions in place, which is more than most locksmith sites we review. But 9 specific issues — concentrated in schema markup and google business — are keeping it off page one for the searches its customers actually run. The highest-impact fix flagged below is meta description lacks a call to action. add "call today for a free estimate" to improve click-through rates.. Sites in this score band typically gain the most from a focused two-week fix sprint rather than a long-term retainer.

Top issues found

• 1
  meta description

  Meta description lacks a call to action. Add "Call today for a free estimate" to improve click-through rates.
• 2
  schema

  Found schema (WebSite, Organization, Locksmith) but no LocalBusiness. Add LocalBusiness schema for local search features.
• 3
  https

  HTTPS enabled but missing HSTS header. Ask your host to add Strict-Transport-Security header.
• 4
  nap

  No street address found. Display your full address to help Google verify your location. Put it in the footer.
• 5
  technical

  Found 5 insecure HTTP resources on your HTTPS page. This triggers "mixed content" browser warnings.
• 6
  page speed

  PageSpeed check skipped — no API key configured
• 7
  sitemap

  Sitemap found but only contains 3 URLs. Make sure all your service pages and blog posts are included.
• 8
  robots txt

  Your robots.txt doesn't reference a sitemap. Add "Sitemap: https://yoursite.com/sitemap.xml".
• 9
  google business

  Google Business Profile check skipped — no API key