SEO Audit: CMW Plumbing

CMW Plumbing, Bowling Green, KY scored 71/100 — a solid technical foundation. Title tags and meta descriptions are configured correctly, which puts the site ahead of ~70% of plumber sites at this size. The remaining 8 issues we found are in image optimization and content depth and represent the next-best return on optimization effort. The lowest-hanging fruit is meta description lacks a call to action. add "call today for a free estimate" to improve click-through rates..

Top issues found

• 1
  meta description

  Meta description lacks a call to action. Add "Call today for a free estimate" to improve click-through rates.
• 2
  headings

  Multiple H1 tags (2). Use only one H1 — change extras to H2.
• 3
  images

  9 of 12 images missing alt text (75%). Alt text helps Google understand images AND improves accessibility.
• 4
  https

  HTTPS enabled but missing HSTS header. Ask your host to add Strict-Transport-Security header.
• 5
  content

  Light content (194 words). Top local pages have 500+. Add service descriptions and what makes you different.
• 6
  page speed

  PageSpeed check skipped — no API key configured
• 7
  sitemap

  Sitemap found but only contains 2 URLs. Make sure all your service pages and blog posts are included.
• 8
  google business

  Google Business Profile check skipped — no API key