We ran 9 HVAC contractor websites in Madison, WI through the same SEO audit — PageSpeed, schema, mobile, on-page signals — and scored each 0–100. The average score was 70/100. Here's how they rank.
| # | Business | Score | Issues | |
|---|---|---|---|---|
| 1 | Dale's Heating & Air | 75 | 10 | View audit → |
| 2 | Southport Home Services | 75 | 7 | View audit → |
| 3 | Cardinal Heating, Cooling, Plumbing & Electric | 74 | 5 | View audit → |
| 4 | TradeWinds Heating & Air Conditioning Inc. | 74 | 9 | View audit → |
| 5 | Action Plumbing, Heating, Air Conditioning and Electric, Inc. | 71 | 9 | View audit → |
| 6 | Harker Heating & Cooling | 69 | 8 | View audit → |
| 7 | Fowler Heating & Air Conditioning, L.L.C. | 66 | 13 | View audit → |
| 8 | Warren Heating & Air Conditioning | 66 | 12 | View audit → |
| 9 | BETHKE Heating & Air Conditioning, Inc. | 64 | 11 | View audit → |
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