SEO Audit: Lincoln Concrete Specialists

Lincoln Concrete Specialists, Lincoln, NE scored 81/100 — a solid technical foundation. Title tags and meta descriptions are configured correctly, which puts the site ahead of ~70% of paving contractor sites at this size. The remaining 10 issues we found are in image optimization and represent the next-best return on optimization effort. The lowest-hanging fruit is multiple h1 tags (3). use only one h1 — change extras to h2..

Top issues found

• 1
  headings

  Multiple H1 tags (3). Use only one H1 — change extras to H2.
• 2
  images

  7 of 10 images missing alt text (70%). Alt text helps Google understand images AND improves accessibility.

• 3
  https

  HTTPS enabled but missing HSTS header. Ask your host to add Strict-Transport-Security header.
• 4
  social tags

  Missing og:image. Shared links will have no preview image.
• 5
  page speed

  Largest Contentful Paint is 10.8s (should be under 2.5s). Your main content takes too long to appear — compress images and remove render-blocking scripts.
• 6
  page speed

  Cumulative Layout Shift is 0.177 (aim for under 0.1). Minor layout shifting detected — add dimensions to images and embeds.
• 7
  page speed

  Mobile performance score is 52/100 (fair). Room for improvement — focus on image compression and caching.
• 8
  sitemap

  Sitemap found but only contains 4 URLs. Make sure all your service pages and blog posts are included.
• 9
  google business

  Your Google Business Profile has 0 reviews. Reviews are one of the top 3 local ranking factors. Start asking happy customers to leave a review.
• 10
  google business

  GBP doesn't show business hours. Add them to improve profile completeness.